2 – Story Fundamentals for All: How to Tell an Engaging Story

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My promise to you: if you give this course an hour of your time, you can become a better storyteller.

There has never been a better time to be a storyteller – there are so many ways to distribute, with just a click of a button your story can be shared with the entire planet. But how do you tell an engaging story? How do you tell a story that cuts through the noise of content out there? How do you make sure your story is optimized for the audience you’re trying to reach?

I’ve been fortunate to work for a living as a storyteller across a variety of mediums – from feature documentaries, to podcasts and branded short-form documentaries for the web.  And I’ve made every mistake out there. This is the course I wish I’d had and I’m excited to share it with you.

This isn’t a comprehensive storytelling course — after all, it’s only an hour.

Rather, this course comprises the most fundamental lessons I think all storytellers should know — and ways to avoid mistakes many unsatisfying stories make. These are some helpful fundamentals I use in my own storytelling every day – explained in a simple way I hope anyone can understand.

Why is this course effective? 

Because I create stories for a living using these exact fundamentals. I’ve made podcasts, documentaries, and overseen hundreds of branded projects for digital platforms. My work has been distributed on Netflix, Amazon, nominated for Emmys, won film festivals and more. I started my own storytelling company based largely on using these simple principles – you can find samples at my company site listed in my bio.

From Instagram to Facebook to Youtube, I’ve earned millions of views online through engaging online storytelling and have a deep understanding of how to convert stories most effectively into all shapes and sizes. I use these same principles to train former staff at digital media empire Uproxx and Pepperdine University. And I’ve used these tools to win numerous studio awards for excellence in story telling.

It doesn’t matter what storytelling medium you’re trying to improve, if you aren’t taking into account how digital media has compressed our consumption habits, then your skills may need an update.  And I fundamentally believe they shouldn’t be expensive, time consuming or boring.

Why should I care about being a better storyteller? 

Being an effective storyteller increases your ability to connect with others. Whether among your friends, your coworkers, or those you want in your circle, you can inspire and draw the world in with a great story. It also shifts your perspective on how you experience and enjoy the world, creating rich memories that benefit you for the rest of your life.

No matter where you’re starting from and can help in the following storytelling mediums:

  • Filmmaking & videography – editing, directing, screenwriting
  • Branded video content
  • Podcast creation
  • Creative writing & screenwriting
  • Pitching & selling ideas
  • Presenting
  • Toasts & Speeches
  • Public speaking
  • Interviewing & making a good first impression
  • This course is for anyone, no matter where you’re starting from.

Who is this course for? 

Whether you work in digital media, are trying to write a book, finish a screenplay, or speak in public better, this course is designed to increase your engagement, help connect with audiences, and leave them captivated through your stories.

My background is cinema, so many of my references stem from that world, but I believe the fundamental lessons in this course pertain to many avenues of storytelling. I’ve received 5-star reviews from product managers, tour guides, marketers, entrepreneurs and many more. I try to use an overview of relevant examples and lessons anyone can learn from and apply to their specific needs.


This is a one hour course. My promise is this will make you a better storyteller in an hour – even if that’s just one helpful tip you can use in your own storytelling – it doesn’t necessarily mean you’ll immediately be able to go from zero to writing COUNT OF MONTE CRISTO after only an hour (If only!).  The fundamentals taught in this course are widely applicable across mediums. But as Buddha aptly said, “Knowledge can be taught, but wisdom must be experienced.” Applying these skills in your own time is essential. Storytelling is a muscle – the more you exercise it, the stronger it will get.

I’m a passionate storyteller and my aim is to help improve your ability to connect and inspire in the quickest amount of time. Thank you for checking out the course!

Happy storytelling!